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Helsinki framed logos (Helsinki logos)
Black and white. A PDF vector original for print products. A PNG image for the screen.
Download the basic versions of the framed logo(Link leads to external service)
A PDF vector original for print products. A PNG image for the screen.
Download the language versions of the framed logo (in Finnish)(Link leads to external service)
A PDF vector original for print products. A PNG image for the screen. Animated MP4 and GIF.
Finnish, Swedish and English. A PDF vector original for print products. A PNG image for the screen.
Download verbalised framed logos(Link leads to external service)
Colours
The Helsinki colours have been saved as Adobe Swatch Exchange files, which you can import directly to Adobe software.
Download the colour palettes(Link leads to external service)
Colours matching the materials manufactured by Avery, ImagePerfect, 3M and Oracal have been defined for decals. However, an exact decal film does not exist for every colour. The manufacturers’ decal shades differ from one another. The most challenging colours for decals are Engel and Copper. If you require decals in these colours, your should have them specifically made.
Download the colour definitions (PDF) for decals(Link leads to external service)
Wave motifs
SVG and InDesign vector originals, and animated.
Download the vector originals(Link leads to external service)
Download animated wave motifs(Link leads to external service)
1. Basic 2. Calm 3. Pulse 4. Beat 5. Vibration 6. Wave
Helsinki Grotesk font licence
Subcontractors can purchase licences for the Helsinki Grotesk font (€65/style) from the creator’s website(Link leads to external service) or via email from hello@camelot-typefaces.com(Link opens default mail program). City’s employees typically use Arial. Creators using the visual identity can request a paid licence to be installed on their computer through their supervisor (installed by ICT Support).
Photographs and videos
Photographs are available in Helsinki’s material banks:
Aineistopankki.hel.fi(Link leads to external service) (in Finnish)
Materialbank.myhelsinki.fi (Link leads to external service)
Events Helsinki’s image bank(Link leads to external service)
City Museum’s historical photographs(Link leads to external service)
When selecting images for your projects, remember to check the terms and conditions for their use. This information can be found alongside the images available in the image banks. Read more about photographs and download consent forms for taking pictures and recordings(Link leads to external service).
Free image banks and their use
Stock images are needed in certain contexts. However, they do not comply with the brand and may be used extensively for a number purposes. Plenty of other similar ones exist.
- Adobe Stock(Link leads to external service) (available for those City employees who have some Adobe software licence on their computer).
- Unsplash image bank(Link leads to external service) (free images without usage restrictions).
City’s shared illustrations
Download a PPT file here (14.7 MB) (Link leads to external service)
The file (36 pages) contains the original collages, individual illustration elements and examples on their use.
Moninainen (Diverse)
Download the illustration sheet as a PNG image(Link leads to external service) or an AI file(Link leads to external service), vector original (Illustrator)
Kaupunkikulttuuri (Urban Culture)
Download the illustration sheet as a PNG image(Link leads to external service) or an AI file(Link leads to external service), vector original (Illustrator)
Yöllinen (At Night)
Download the illustration sheet as a PNG image(Link leads to external service) or an AI file(Link leads to external service), vector original (Illustrator)
Ruokakulttuuri (Cuisine)
Download the illustration sheet as a PNG image(Link leads to external service) or an AI file(Link leads to external service), vector original (Illustrator)
Merellinen talvi (Maritime Winter)
Download the illustration sheet as a PNG image(Link leads to external service) or an AI file(Link leads to external service), vector original (Illustrator)
Merellinen kesä (Maritime Summer)
Download the illustration sheet as a PNG image(Link leads to external service) or an AI file(Link leads to external service), vector original (Illustrator)
Naapurusto (Neighbourhood)
Download the illustration sheet as a PNG image(Link leads to external service) or an AI file(Link leads to external service), vector original (Illustrator)
Helsinkiläiset (People of Helsinki)
Download the illustration sheet as a PNG image(Link leads to external service) or an AI file(Link leads to external service), vector original (Illustrator)
Kivinokka-Kalasatama
Download the illustration sheet as a PNG image(Link leads to external service) or an AI file(Link leads to external service), vector original (Illustrator)
The file contains all (149 items) of the nine illustrated theme sheets’ illustrations in PNG format without a background. They can be used directly in a PowerPoint presentation, for example. Images in PNG format are not suitable for printing.
Download the ZIP file (5.4 MB)(Link leads to external service)
Icons
Signage icons, indoor and outdoor signs in buildings and parks. You can also use them for illustration purposes. An SVG or PDF vector original for print products. A PNG image for the screen.
Download signage icons(Link leads to external service) (in Finnish)
Illustration icons: data visualisation, PowerPoint presentations, brochures, patterned illustrations, posters, products, etc. A PDF vector original for print products. A PNG image for the screen.
Download illustration icons(Link leads to external service) (in Finnish)
User interface icons can be downloaded on the Helsinki Design System (HDS) website.
Download the user interface icons on the HDS website(Link leads to external service)
Layout templates
A set of layout templates has been created for the City of Helsinki, and it includes examples of content page layouts. The set has templates in a range of themes for Microsoft Word (font: Arial) and professional templates for the InDesign layout program (font: Helsinki Grotesk).
For visualising information there are Adobe Illustrator -templates as well as instructions for high quality graphics: process charts, organisational charts, timeline, quantity symbols and coroplethmap with official district area maps (greater, basic and partial area maps).
Download templates for InDesign(Link leads to external service) (in Finnish)
Download layout templates for Word(Link leads to external service) (in Finnish)
Download layout templates for Adobe Illustrator(Link leads to external service) (in Finnish)
Layout templates for signage
As InDesign and Illustrator files.
Microsoft Office templates
Microsoft 365 (formerly Office) document templates for Word and PowerPoint.
The form templates are intended for the creation of short documents, such as memos and letters, that do not have a cover page or a table of contents. Different language versions are available, namely Finnish, Swedish and bilingual, as well as various colour variants.
Download Word form templates(Link leads to external service) (in Finnish)
Report templates are intended for creating multi-page documents. They include a cover page and a table of contents. The Finnish-language framed logo has been set as the default option, but the file also includes all of the alternative language versions. The colours (framed logo and wave motif) can also be changed, and all the wave motifs are included in the files. The report templates exist in both horizontal and vertical versions. They also come with/without images and with/without numbered heading levels. The report templates can be used for various types of publications.
Download Word report templates(Link leads to external service) (in Finnish)
Remember accessibility! When using the ready-made structures of the templates, make sure that the final design is clear and accessible. Everyone is responsible for their own designs and must keep their target audience in mind.
The best place to contact for more information and instructions on accessibility is the City’s Accessibility Model site(Link leads to external service).
Are you looking for pictures to use in PowerPoint presentations? Check out this PowerPoint presentation which showcases various ways to use images.
You may copy paste these images directly onto your own presentations.
Powerpoint presentation sample with images
Use a presentation template to create documents that comply with the visual identity.
Download PowerPoint presentation templates(Link leads to external service) (in Finnish)
Event materials
Templates for the design of materials used at outdoor and indoor events.
Download event material guidelines(Link leads to external service) (in Finnish)